Semi-naked party Desigual
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Hundreds of people were willing to take off their clothes to get free Desigual clothing.
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Patrik Hezucky moderated the second Semi-naked party.
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Some participants spent the night in front of the store to guarantee front positions.
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The lucky winners are already dressed in Desigual clothes.
The Desigual brand regularly organizes Semi-naked parties all over the world. The brand rewards the first 100 people who takes off their clothes to their underwear in front of the store with two pieces of clothing of their choice for free.
We organized both Semi-naked parties in the Czech Republic for the Desigual brand and provided comprehensive service, including processing the necessary permits, securing moderators and catering. For the second year, 500 people arrived willing to take off their clothes in public, and some did not hesitate to spend the night in front of the store because of the free clothes in order to secure front positions.